Circle Targets Expansion into 40 Emerging Markets, Eyes New Growth Phase for USDC

Circle is setting its sights on growth within developing regions worldwide.

Jeremy Allaire described the current period as a pivotal moment, marking a shift from early blockchain adoption towards widespread scalability. He shared this insight during an interview with Reuters on Friday, held on the sidelines of the IMF and World Bank meetings in Bangkok.

According to Allaire, demand for stablecoins is rising in regions such as Southeast Asia, Latin America, Africa, and the Middle East, where businesses and individuals are keen to participate in internet-based economies.

An August 24 report from Cointelegraph highlighted that Bernstein analysts are optimistic about Circle’s prospects. They anticipate a new growth cycle for USDC that could considerably strengthen the company’s position over the next year.

Bernstein identified several factors that could fuel this next wave of stablecoin expansion: a renewed crypto market upswing, clearer regulatory frameworks in the US, the tokenization of capital markets, and increased use of stablecoins for payments. Analysts also noted emerging use cases involving AI-driven payment agents utilizing stablecoins.

Despite USDC maintaining its status as the second-largest dollar-pegged stablecoin after Tether’s USDT by market cap, it has considerably increased its transaction volume. Bernstein pointed out that USDC’s share of adjusted stablecoin transaction volume jumped from about 40% in 2025 to over 60% in 2026, surpassing USDT in this metric.

On September 8, Cointelegraph reported that Circle will acquire Tazapay, a Singapore-based cross-border payments platform, in a $400 million all-stock transaction slated to finalize in 2027.